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 Steve Deist
Partner
Steve Deist has over 20 years of experience in the wholesale distribution and supply chain arenas. Steve is co-author of the new NAW sales management bible The Five Fundamentals for the Wholesale Distribution Sales Manager. He is a frequent speaker at industry events and is an instructor at the University of Industrial Distribution and other executive education venues. Steve’s thought provoking articles appear frequently in premier industry publications such as Progressive Distributor and Modern Distribution Management.
Steve is IRCG’s strategic planning specialist and manages the firm’s channel consulting projects for manufacturers who sell through distribution. He advises strategic buyers and private equity groups on investments in the distribution space. By applying his process skills and industry knowledge, Steve has helped hundreds of companies achieve lasting competitive advantage.
Prior to joining IRCG, he was director of consulting services at a major supply chain software vendor. He led teams in designing, developing and implementing large-scale systems for dozens of manufacturers and distributors. In earlier positions, Steve was a project manager responsible for implementing complex material distribution solutions, process control systems and executive decision support software.
Prior to joining IRCG, he was director of consulting services at a major supply chain software vendor. He led teams in designing, developing and implementing large-scale systems for dozens of manufacturers and distributors. In earlier positions, Steve was a project manager responsible for implementing complex material distribution solutions, process control systems and executive decision support software.
At IRCG, Steve has managed large-scale consulting projects in areas including marketing, channel design, strategy, sales management and information technology. He led the design of IRCG’s ground-breaking Sales Effectiveness Process. He has helped distributors and manufacturers become class leaders in operational efficiency and customer service.
Steve’s focus areas for consulting and speaking engagements include:
Strategy development and execution
Sales effectiveness and sales management process improvement
Marketing channel optimization
Business assessment and valuation
Operational excellence, business process improvement and customer service
Information technology
Inventory management, including logistics, sourcing, forecasting and purchasing
Project management
Steve obtained his MBA with honors from USC’s Marshall School of Business. He graduated summa cum laude from the Ohio State University with a BSEE.
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About IRCG 
