From ISSA TV: Winning the Distribution Game in the Era of Online Retail
Don’t be afraid of Amazon; instead find a way to add value to your customers and keep them coming back to you because what you’re offering is in their best interests. That’s what I told the cleaning industry association in a recent ISSA TV Educational Quick Clips video.
In “Winning the Distribution Game in the Era of Online Retail,” I talk about what Amazon does best, and how distributors are and should be responding.
I was also featured in a similar video from ISSA on “Strategic Pricing to Maximize Profits.” Watch that video here.